ARCHIVES
VOL. 7, ISSUE 1 (2025)
Unveiling the hidden intentions to adopt collaborative articles: A qualitative exploration
Authors
Dr. Joshyja Jose, Elsa Sebastian
Abstract
This research explores the intentions of the
collaborators to contribute their knowledge and expertise through LinkedIn
collaborative article. The aim of this research is to explore the underlying
motives that curates the individuals to adopt collaborative article feature of
LinkedIn. Qualitative research was conducted among the 17 contributors and the
researchers identified 7 themes or factors that act as the hidden motives of
the collaborators. The participants were from different nationalities and this
envisaged cultural diversity in opinion sharing. The themes later reevaluated
and a conceptual model is developed by the researchers.
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Pages:44-56
How to cite this article:
Dr. Joshyja Jose, Elsa Sebastian "Unveiling the hidden intentions to adopt collaborative articles: A qualitative exploration". International Journal of Management and Commerce, Vol 7, Issue 1, 2025, Pages 44-56
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