The private sector’s role in the partnership is to make use of its expertise in commerce, management, operations, and innovation to run the business efficiently. The private partner may also contribute investment capital depending on the form of contract. The structure of the partnership should be designed to allocate risks amongst the partners based on their capabilities to manage those risks and thus, minimize costs while improving performance. Against this background, the present study has been undertaken to identity problems and prospects of Public Private Partnership in Agriculture Marketing in India.