International Journal of Management and Commerce

International Journal of Management and Commerce

Online ISSN: 2664-6854
Print ISSN: 2664-6846

International Journal of Management and Commerce
Online and Print Journal   |   Indexed Journal   |   Refereed Journal   |   Peer Reviewed Journal
International Journal of Management and Commerce
2019, Vol. 1, Issue 1
Transaction costs and strategic alliances of air transport. Case of Aero México in SkyTeam in the face of the Boeing crisis

José G Vargas-Hernández, María Guadalupe Hernández Martínez

The aviation industry plays an important role in global economic development by offering efficient global connectivity, through a safe and fast service, which facilitates trade and tourism. However, it also faces high operating costs that have bankrupted many airlines throughout history. This situation led the industry to generate strategic alliances that have contributed to the permanence of airlines in the face of market threats. Such is the case of Aero México, who faces the suspension of 6 aircraft of the Boeing 737 MAX 8 model, product of recent plane crashes where 2 of them crashed. The negotiation power granted by the decrease in transaction costs derived from being part of the Skyteam strategic alliance benefits Aero México in the face of this adversity.
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